SoFi Just Helped Everyday Investors Buy Into the Largest IPO Ever. Here's Why It Matters More Than One Hot Deal.

1 hour ago 2

Jennifer Saibil, The Motley Fool

Wed, June 17, 2026 astatine 10:05 AM CDT 4 min read

The Space Exploration Technologies archetypal nationalist offering (IPO) made past past week, raising arsenic overmuch arsenic $85 cardinal and achieving a $1.8 trillion valuation astatine the open. That valuation has already accrued to $2.5 trillion, and SoFi Technologies (NASDAQ: SOFI) played an important relation successful getting shares to mundane retail investors.

Retail investors helped the SpaceX banal surge connected its archetypal time of trading. According to the Wall Street Journal, they bought $18 cardinal worthy of the banal wrong the archetypal 20 minutes of trading, and by day's end, had bought $118 million.

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SoFi's engagement successful the SpaceX IPO is much than a one-time stunt oregon gambit. There are far-reaching consequences that could interaction the institution positively for years. Here's why.

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IPO entree astatine SoFi

SoFi has touted its retail entree to IPOs for years. It has offered shares successful respective high-profile IPOs, including Rivian, Nu Holdings, Figma, and Cerebras Systems, on with SpaceX and others. It offered entree to the lone backstage equity money that has owned SpaceX since 2024, and it inactive provides entree to different backstage companies successful precocious demand.

SpaceX CEO Elon Musk made it a precedence to let much retail investors entree to the SpaceX IPO, and arsenic overmuch arsenic 30% of shares were earmarked for them, according to reports. The banal was made disposable done 5 antithetic brokerages, including SoFi. Only SoFi and Robinhood Markets granted comparatively unconditional access. Since the IPO was highly oversubscribed, it's improbable that galore investors received their afloat requests, though.

SoFi has possibly the strictest flipping policy. All brokerages discourage selling IPO shares wrong 30 days of buying, and SoFi volition barroom a flipper from aboriginal IPO entree for 180 days, with a 2nd usurpation resulting successful a 365-day prohibition and a 3rd successful a imperishable ban. It besides reserves the close to complaint a $50 good if an IPO banal is sold wrong 120 days. That argumentation encourages customers to clasp the banal and instrumentality with the platform.

SoFi's one-stop store

SoFi's presumption arsenic 1 of the 5 chosen brokerages for SpaceX IPO entree could pull caller concern to its platform, particularly since it has comparatively fewer conditions for buying. Onboarding caller customers is simply a large portion of the company's maturation strategy close present arsenic it builds its brand, and it has reported a grounds 1.1 cardinal caller additions successful the archetypal quarter.

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