Nvidia's New Mainstream Graphics Cards Look Good, but Price Is a Wildcard

2 days ago 3

Timothy Green, The Motley Fool

Thu, Apr 17, 2025, 5:10 AM 4 min read

Nvidia (NASDAQ: NVDA) has present filled retired its lineup of Blackwell-based gaming graphics cards with the unveiling of the RTX 5060 and RTX 5060 Ti. Two variants of the RTX 5060 Ti are disposable now, priced astatine $379 and $429, portion the cheaper $299 RTX 5060 goes connected merchantability successful May.

Nvidia faces plentifulness of contention successful the mainstream and fund portions of the graphics paper market, not lone from AMD, but besides from Intel. AMD launched higher-end graphics cards arsenic portion of its RX 9000 bid past month, and mainstream cards are apt to travel soon. That followed Intel's late-2024 motorboat of Battlemage, its 2nd effort astatine discrete graphics cards that garnered affirmative reviews and were attractively priced.

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Nvidia is getting somewhat assertive connected pricing with the RTX 5060 and RTX 5060 Ti, which makes sense, fixed the competitory environment. The top-tier RTX 5060 Ti has an MSRP that's $70 beneath its predecessor, portion the RTX 5060 volition lucifer the terms of the RTX 4060. According to a reappraisal from Tom's Hardware, the RTX 5060 Ti provides a coagulated show boost implicit the last-generation version.

Nvidia, AMD, and Intel haven't been capable to nutrient capable graphics cards to conscionable demand, and artificial quality (AI) chips are portion of the problem. All 3 companies outsource GPU accumulation to TSMC, and overmuch of the disposable manufacturing capableness is going toward information halfway GPUs aimed astatine grooming and moving precocious AI models. This has led to mediocre availability and sky-high prices good beyond manufacturer's suggested retail terms (MSRP).

If these caller graphics cards from Nvidia really merchantability astatine MSRP, the institution volition surely person a victor connected its hands. However, there's not overmuch crushed to judge proviso volition beryllium immoderate amended than it has been with caller launches.

Tariffs could make different headache. While graphics cards look to beryllium presently exempt from the Trump administration's tariffs, that whitethorn not stay existent for long. Nvidia's partners, which assemble and merchantability its gaming graphics cards, are mostly based successful China oregon different parts of Asia. Tariffs could spike prices further and trim demand.

Nvidia dominates the marketplace for graphics cards, partially due to the fact that its products connection large show and industry-leading features, but besides partially owed to immoderate superior lawsuit loyalty. Shortages and precocious prices are putting that loyalty to the test, though, and the longer this concern drags on, the higher the hazard that gamers volition opt for disposable alternatives. Nvidia's portion marketplace stock stood astatine 90% successful the 3rd 4th of past year.