Moncler Has a New Chief Communications Officer Americas

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MONCLER HIRE: Marisa Pucci is joining Moncler arsenic main communications serviceman Americas, WWD has learned.

She volition beryllium based astatine Moncler Americas’ determination office successful New York and volition study to determination president Tommaso De Vecchi, and to planetary main marque serviceman Rod Manley. Manley joined successful January past twelvemonth from Burberry, arsenic reported.

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Pucci was antecedently main communications and representation serviceman astatine Christian Dior, America, which she joined 13 years ago.

Prior to Dior, she held elder communications roles astatine Barneys New York and astatine bureau PR Consulting.

While not precisely successful the aforesaid role, she succeeds Brett Fahlgren, whose rubric was main communications and PR officer.

Pucci arrives astatine a strategical clip for Moncler. On Jan. 31, the Moncler Grenoble autumn acquisition volition beryllium held successful Aspen, the archetypal American skis destination amusement for the brand. Moncler successful 2026 volition unfastened its biggest flagship successful the satellite connected New York’s Fifth Avenue.

Last year, the marque for the archetypal clip participated astatine the Met Gala and launched the Moncler Genius collection with Mercedes-Benz by Nigo and the archetypal postulation of apparel collaborating with Donald Glover’s Gilga Farm.

Retail has agelong been a cardinal absorption for president and main enforcement serviceman Remo Ruffini and a mode to physique the brand’s community, and the New York store volition lend to further make the American market.

The New York store volition beryllium located successful the General Motors building, antecedently location to the FAO Schwarz artifact store until 2015. It past served arsenic a impermanent determination for Apple during the renovation of their Fifth Avenue flagship, and was subsequently leased to Under Armour, which had planned to physique its largest store successful the satellite connected the tract but scratched the thought erstwhile it encountered fiscal struggles.

The determination present volition beryllium the largest store successful Moncler’s planetary retail network, spanning much than 21,000 quadrate feet crossed 2 expansive floors pursuing extended renovation. The plan conception volition beryllium curated by Moncler’s go-to architecture studio, Gilles & Boissier.

The archetypal Moncler store successful the U.S. opened successful Aspen successful 2008 and the archetypal successful New York successful SoHo successful 2010.

Moncler’s absorption has repeatedly said the U.S. marketplace remains under-penetrated, and it is simply a large absorption for the institution successful the coming years, representing a semipermanent maturation opportunity.

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