GM to Pay $12.75 Million Penalty for Selling Driver Data. That's Good News for GM Investors.

2 hours ago 4

Daniel Miller, The Motley Fool

Tue, May 19, 2026 astatine 11:18 AM CDT 4 min read

Advanced electrical conveyance (EV) platforms, and the anticipation of genuinely driverless conveyance development, combined with software-defined vehicles bring a wave of imaginable caller gross streams for automakers specified arsenic General Motors (NYSE: GM). One of those tantalizing caller gross streams is the quality to cod much user data, and perchance merchantability it oregon usage it to make a amended product.

Now, GM faces a multimillion-dollar punishment for selling user information illegally. This is really a affirmative improvement for a crushed you mightiness not expect.

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Selling information is simply a no-go

General Motors reached a colony with prosecutors successful California for $12.75 cardinal that bars the Detroit automaker from selling driving information for 5 years. If this is quality to you -- and it mightiness be, due to the fact that a $13 cardinal colony for a planetary juggernaut automaker is simply a driblet successful the bucket -- present are the specifics and wherefore it matters.

According to the California lawyer general, GM illegally sold information it had gathered from hundreds of thousands of drivers to 2 information brokers betwixt 2020 and 2024, which was successful usurpation of authorities law. The accusation that GM collected and sold included names, locations, driving behavior, and more. Just arsenic important, perhaps, was that it did not notify its customers that it was selling information collected done OnStar. "GM reportedly made astir $20 cardinal nationwide from these information sales," said California Attorney General Rob Bonta successful a property release.

This colony -- which is awaiting tribunal support -- comes astir a twelvemonth aft the automaker settled a akin substance with the Federal Trade Commission, which imposed a akin prohibition for 5 years.

Interior of a Chevrolet vehicle.

Image source: General Motors.

What it each means

It's evidently highly antithetic for a institution to bash thing amerciable and person it beryllium a bully thing, but carnivore with me. General Motors allegedly lone made astir $20 cardinal selling this data, which brokers utilized to make a driver-rating merchandise that automotive insurers could usage to acceptable rates. That $20 cardinal fig emphasizes what each automakers are present figuring out: This operator information isn't yet that valuable.

This once-promising caller gross watercourse has present turned into a overmuch much irrelevant world -- astatine slightest for now. In fact, for amended context, see that Honda made a paltry $0.26 per car selling information betwixt 2020 and 2024, according to 2024 accusation released by U.S. Sens. Ron Wyden and Edward J. Markey, portion Hyundai managed to much than treble that for a humble $0.61 per car betwixt 2018 and 2024.

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