Culture Pop Soda raises $15m equity funding

2 days ago 1

Ben Wein

Thu, Apr 17, 2025, 4:59 AM 2 min read

US probiotic drinks concern Culture Pop Soda has raised $15m successful equity funding, according to a Securities and Exchange Commission (SEC) filing.

Listed arsenic Gutsy, Inc, the Massachusetts-based soda shaper sold $15.15m equity successful the backing circular of the $27.1m it offered to the market, the filing, made connected 11 April, showed.

The caller superior comes from investors including US money Enlightened Hospitality Investments (EHI).

Just Drinks has approached Culture Pop for comment.

Culture Pop past raised equity funds successful aboriginal 2024, erstwhile it brought successful $21m. It had antecedently raised $3.5m and $215,000 successful equity income successful 2021 and 202. It besides raised $1.1m successful a indebtedness merchantability successful 2020.

The probiotic beverage is sold successful the US and was founded by CEO Tom First successful 2020.

Speaking to Just Drinks in 2023, First said innovation had been lacking successful the carbonated brushed drinks market. “There person been disruptors successful iced beverage and a batch of inactive drinks – and coconut h2o is astir similar a replacement for sports drinks – but carbonated brushed drinks person been traditionally dominated by the incumbents, the bequest brands,” helium said.

“There are a fewer [functional soda] brands and we’re surely 1 of them, on with the likes of Poppi and Olipop, that person entered this marketplace and got a batch of distribution,” First added.

So-called gut-friendly sodas person caught the attraction of large drinks groups. In March, PepsiCo struck a woody to bargain Texas-based marque Poppi, formerly known arsenic Mother Beverage, for $1.95bn.

In February, Olipop, a section rival of Poppi, was valued astatine $1.85bn aft raising $50m successful a Series C backing round, led by JP Morgan Private Capital’s Growth Equity Partners.

Just earlier the PepsiCo deal, Poppi settled a suit successful the US filed by consumers who claimed they were misled by the institution and questioned the brand’s gut-health attributes.

Just Drinks genitor institution GlobalData enactment the worth of the planetary probiotic drinks marketplace astatine $9.6bn successful 2023, down from $10bn successful 2022. Though information for 2024 is incomplete, the year's worth volition beryllium adjacent to figures for 2023.

"Culture Pop Soda raises $15m equity funding" was primitively created and published by Just Drinks, a GlobalData owned brand.

The accusation connected this tract has been included successful bully religion for wide informational purposes only. It is not intended to magnitude to proposal connected which you should rely, and we springiness nary representation, warranty oregon guarantee, whether explicit oregon implied arsenic to its accuracy oregon completeness. You indispensable get nonrecreational oregon specializer proposal earlier taking, oregon refraining from, immoderate enactment connected the ground of the contented connected our site.

Read Entire Article