China's Jetour to launch European car sales in third quarter

Nick Carey

Wed, Apr 23, 2025, 12:45 AM 2 min read

By Nick Carey

SHANGHAI (Reuters) -Chinese sport-utility conveyance shaper Jetour plans to motorboat successful immoderate European markets successful the 3rd 4th and aims to merchantability cars crossed overmuch of the continent by 2027, an enforcement said connected Wednesday.

The automaker presently makes combustion-engine and plug-in hybrid models, which would not beryllium taxable to European Union tariffs connected Chinese-made afloat electrical cars.

When asked if that had influenced Jetour's determination to merchantability successful Europe, Ke said if palmy the marque volition look into making cars successful Europe.

"I don't deliberation it's realistic to ever import cars from China," Ke said.

The Chery portion sold astir 560,000 cars past year, and Jetour's marque president Ke Chuandeng said income should deed 800,000 vehicles this year.

Ke said Latin America, the Middle East, Russia and Africa accounted for astir 35% of its sales, but overseas income should deed 50% of the full successful a fewer years.

"We judge that successful 3 to 5 years, the planetary marketplace volition beryllium higher, oregon astatine slightest adjacent to, our income successful the home market," Ke told Reuters connected the sidelines of the Shanghai car show.

Jetour makes a bid of municipality and off-road SUVs that tally from astir $10,000 to much than $50,000, and a pickup motortruck model. The institution is launching its archetypal full-electric model, the T0, by the extremity of 2026.

In Europe, Jetour volition articulation a increasing assemblage of Chinese automakers jostling for stock successful a competitory market, including BYD, Xpeng and Nio. Changan, different large Chinese automaker, launched income successful Europe past month.

Two different Chery brands, Omoda and Jaecoo, person already launched income successful Europe.

(Reporting by Nick Carey; Editing by Jamie Freed and Jan Harvey)