Bernstein Forecasts $10 Billion Of World Cup Betting On Prediction Markets

2 days ago 3

CryptoProwl

Thu, June 11, 2026 astatine 8:33 AM CDT 1 min read

Wall Street brokerage Bernstein expects arsenic overmuch arsenic $10 cardinal U.S. successful wagers connected the World Cup shot tourney to beryllium placed connected prediction markets Kalshi and Polymarket. 

Calling the World Cup that kicks disconnected June 11 a "watershed moment" for prediction markets, Bernstein expects the tourney to present $5 cardinal U.S. to $10 cardinal U.S. successful prediction marketplace trading volumes.

Analysts astatine Bernstein antecedently forecast that the prediction marketplace assemblage volition scope $1 trillion U.S. successful yearly volumes by 2030, with 2026 volumes expected to scope $240 cardinal U.S.

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Prediction markets let users to commercialized contracts tied to the result of real-world events specified arsenic elections, involvement complaint decisions, and fashionable culture.

Betting connected the result of sports is the biggest gross operator connected some Kalshi and Polymarket. 

Bernstein notes that the World Cup is the biggest sporting lawsuit globally, drafting billions of viewers erstwhile it occurs each 4 years. 

Kalshi and Polymarket person reported that betting connected the World Cup's victor this twelvemonth drew $2 cardinal U.S. successful wagers starring up to the tournament's start. 

Betting connected the World Cup arrives arsenic a increasing fig of jurisdictions question to modulate oregon shutdown prediction markets, arguing that they are unlicensed gambling operations. 

Both Kalshi and Polymarket are privately held and their stocks bash not commercialized connected a nationalist exchange. 

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