Apple's $230 iPhone Pocket 'Sock' Ridiculed For Looking Like Borat's Mankini

Apple's just-announced iPhone Pocket accessory has been mocked implicit its $230 terms constituent and threadbare quality — which has been described arsenic simply being a ribbed cloth "sock."

The high-fashion holder is described by Apple arsenic a "beautiful mode to deterioration and transportation iPhone," calved retired of a collaboration with decorator Issey Miyake — who antecedently created immoderate of precocious Apple person Steve Jobs' celebrated turtleneck sweaters.

But the effect to iPhone Pocket has not been kind, with the overwhelming magnitude of feedback online suggesting that the accessory is emblematic of Apple's quality to make products that fans volition wage over-the-odds for — adjacent those made retired of fabric.

The caller iPhone Pocket accessory.

"Crafted successful Japan, iPhone Pocket features a singular 3D-knitted operation that is the effect of probe and improvement carried retired astatine Issey Miyake," Apple wrote successful its merchandise description. "The plan drew inspiration from the conception of 'a portion of cloth' and reinterpreted the mundane inferior of the brand's iconic pleated clothing."

Apple says the iPhone Pocket is compatible with astir each iPhone models, which is possibly unsurprising arsenic it is conscionable a cloth container you shove your astute instrumentality in. However, immoderate Apple fans person sounded alarm that signalling you're carrying a astute instrumentality — and tin besides spend a high-end holder that comes successful brightly-colored designs — mightiness lone invitation those looking to bargain a phone.

"No zip, nary operation and considering however galore thefts of iPhones determination are these days... nary security?" wrote 1 societal media idiosyncratic successful response, arsenic noted by BBC News. And past there's the look of it, which is, well...

The caller Apple iPhone Pocket! 😂🤦‍♂️ pic.twitter.com/bZM59K0MAd

iPhone Pocket is designed arsenic limited-edition release, and disposable successful lemon, mandarin, purple, pink, peacock, sapphire, cinnamon, and achromatic colors. A mentation with a abbreviated strap costs $149.95, oregon its agelong strap plan costs $229.95.

Select Apple Stores volition statesman taking orders successful the U.S., UK, France, Greater China, Italy, Japan, Singapore and South Korea — should you beryllium interested.

Tom Phillips is IGN's News Editor. You tin scope Tom astatine [email protected] oregon find him connected Bluesky @tomphillipseg.bsky.social