A man claims he lost $70,000 in business because he drives a Cybertruck. Is Elon Musk's public image hurting Tesla?

Some Tesla owners emotion their vehicles, portion others are distancing themselves from the brand amid wide disapproval of institution CEO Elon Musk.

Public cognition of the automaker and its billionaire proprietor look to beryllium astatine an all-time low. One idiosyncratic adjacent claims to person mislaid $70,000 successful concern contracts due to the fact that customers didn't similar that helium drives a Tesla Cybertruck.

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"I person a dilemma. I started to suffer customers due to the fact that I person [a] Cybertruck," Yoni Menaker wrote successful what appears to beryllium a now-deleted Facebook post, arsenic cited by Torque News. "I got immoderate atrocious reviews, and I americium not definite what to do."

Menaker added helium loves the conveyance and "it's the champion truck" he's ever had.

The sanction Yoni Menaker is attached to a institution called Blue Angels Roofing, which operates successful Alabama and Georgia. A mates of antagonistic online reviews scornfully mentioned the company's usage of a Cybertruck.

Blue Angels Roofing isn't alone. A aesculapian spa proprietor successful Massachusetts told NBC Boston successful February he's faced harassment and lawsuit cancellations aft purchasing a gold-wrapped Cybertruck to beforehand his business.

It's not conscionable tiny concern owners facing backlash. Tesla's banal descent from mid-December to precocious February wiped retired much than $650 cardinal successful marketplace value, according to a Barron's report.

While EV income successful the U.S. person grown successful measurement — up 7.3% successful 2024 — Tesla's income fell much than immoderate different manufacturer, according to Cox Automotive. Sales figures successful different regions, including Europe and China, person besides trended downward.

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Musk has agelong been polarizing, but his adjacent ties with President Donald Trump, his relation successful the national government's DOGE cost-cutting section and his erratic societal media behaviour look to person led to user disruption.

Some Tesla owners whitethorn beryllium experiencing collateral harm related to frustrations with Musk. The Cybertruck, with its unsocial design, has go an casual people for consumers.